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Streaming overtook cable and broadcast by mid-2025. Your audience didn't wait. Neither should your strategy.
40+ digital experts under one roof
Trusted by India's most ambitious brands
15+ years of proven performance
Excellence that consistently goes beyond expectations
Memorable ATL Storytelling
Large Scale ATL Impact
Multichannel ATL Presence
National-level Campaign Execution
Integrated ATL Campaign
High-impact Mass Campaign
#1 Ranked Keywords
Organic Traffic
Leads
Clicks
Views
Awards & Recognition
Partner with the Best OTT & TV Advertising Company in Mumbai. India's OTT audience reached 601 million users in 2025 and OTT video revenue is projected to reach $4.96 billion in India alone by 2026. 70% of CTV advertisers globally plan to increase spending this year. At The Brand Saloon, we build TV advertising services and OTT advertising strategies that reach audiences where they've actually moved, not where your last media plan left them.
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High-impact storytelling across video and audio platforms, spanning broadcast, on-demand streaming, and real-time conversational formats.
Learn MoreLeveraging the power of traditional newspapers and magazines to offer credible, long-form brand visibility.
Learn MoreOutdoor advertising spaces that capture mass attention through high-visibility placements.
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60.7% of total TV viewing time is now spent on streaming platforms. OTT advertising CPMs range from $20 to $65, delivering precision targeting at a scale that traditional linear TV advertising simply cannot match. India's OTT market is valued at $7 billion by 2027. The brands capturing that audience aren't buying television slots. They're building streaming-first advertising strategies.
The screen is the same. The audience, the strategy, and the opportunity are entirely different. TV and OTT work harder together. TBS builds unified strategies that maximise reach and commercial impact across every screen simultaneously.
Dynamic Business Leader Of The Year
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The dedicated client servicing at TBS ensures that our marketing campaigns are well integrated on social media and align with our goals.
We are a satisfied client of the dedicated team at The Brand Saloon. Our overall traffic & quality of leads have significantly increased.
The team at TBS delivers SEO results and takes full accountability. They are flexible in their approach & good partners for any brand.
They promised us results and delivered. We were fortunate to connect with The Brand Saloon & look forward to a long-term relationship!
The team at Brand Saloon delivered all the services on time, and it has been such a great pleasure working with them!
Everything we discussed with them has been backed up by results. We highly recommend the TBS team for all your marketing needs!
At The Brand Saloon, every TV and OTT advertising investment is tracked, attributed, and reported against commercial outcomes, not just reach and frequency metrics. You'll always know which placements drove performance, which platforms delivered the strongest ROI, and exactly where we're optimising your media spend next.
Get in TouchTwo screens. One strategy. TBS builds TV and OTT as a unified advertising strategy, the way your audience already experiences them.
Linear TV builds reach. Streaming builds precision. TBS allocates spend intelligently across both based on audience behaviour, campaign objective, and commercial ROI data. Neither channel works harder in isolation.
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50% of OTT ads will be bought programmatically in 2026. TBS builds the targeting precision that reaches your exact audience across every streaming platform without broad demographic waste.
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Global OTT frameworks don't account for India's streaming nuances. TBS builds advertising strategies grounded in how Indian audiences behave across Hotstar, JioCinema, SonyLIV, ZEE5, Netflix, and beyond.
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Unmeasurable TV is over. OTT delivers real-time analytics and conversion attribution. TBS builds the infrastructure that connects every impression to revenue.
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By earning it, not interrupting it. The Brand Saloon builds OTT advertising strategies designed for how streaming audiences actually behave. India's OTT audience reached 601 million in 2025. Winning their attention isn't about louder ads, it's about smarter ones built for the skip-first environment.
By treating both as one unified commercial system. OTT CPMs range from $20 to $65, delivering measurable precision that linear TV cannot match. The Brand Saloon allocates spend based on performance evidence, with cross-screen attribution connecting every impression to downstream commercial behaviour and actual return on investment.
By moving faster than brands that still treat TV and OTT as separate decisions. 70% of CTV advertisers plan to increase OTT spending in 2026. The Brand Saloon identifies the streaming environments and audience segments where competitors are absent, then builds the strategy that captures that advantage first.
By building measurement infrastructure that connects every screen impression to a commercial outcome. OTT delivers real-time impression data, audience verification, and conversion attribution that traditional broadcast never could. The Brand Saloon builds the attribution frameworks that transform screen advertising from awareness spend into a fully accountable, measurable growth channel.
India:
[email protected]
+91 86559 67846
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+66 64 570 5010
Middle East:
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+971 58 690 6377
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+91 86559 67848
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